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K'titude

The symbolism of K

The « K » concept comes from the ancient Egypt dictionary where the letter K signifies peace, serenity, calm, and harmony. Ka symbolizes vital force maintained by food, represents the principle of life and energy. The king could not proceed to the important acts of worship without his Ka. To nourish him, he was presented with food from which he regenerates essence. The Ka was primarily a person’s double, it was the life force and at death, it was separated from the body. But if the body was preserved, the Ka would return so they could live again.
Each plate* of all RedLine jewelry has an engraved « K » signature.
* except for exclusivity

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The Travelogue

RedLine around the world

K’titude, the philosophy of happiness…
Enter the world of RedLine, share our art of living and our positive philosophy. See life differently every day by granting yourself a lucky charm in beautiful colors.
RedLine engraves the letter K in all plates of its jewelry pieces. This signature represents serenity and protection, reigning around its diamonds, strings, and 18k golds.
Share the K’titude, a new experience filled with positivity, high vibes, well-being, and good thinking. Live life in color with the lucky string jewelry.
From Paris to New York, or Milan and Tokyo; assert your style and stand out from the crowd with your customized jewelry, a piece that is hand-made and tailored just for you. Find out who RedLine Addict is, each with their own style from their countries and their cultural heritage.

RedLine Style in Mykonos

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Greece

It's love on the beach!

Sun, warm sand and turquoise water; the Greek basks in the sun for a perfect tan. She is always in her golden sandals and long flowing dresses waving in the streets of Mykonos as the sea breeze blows the wind. She loves colors that remind her of the sea and the holidays. She takes inspiration from her own self, inspired by no other, she completely belongs to herself. She admires blue and light yellow RedLine string, reminiscing memories of the sun and white architectures.

It's love on the beach!
It's love on the beach!
Feel the tropical heat !

RedLine under the Caribbean sun

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West Indies

Under the Caribbean sun

The Carribean islands, the colorful scarves, the wavy curly hairs, and the sea. Great amateur of precious stones an jewels, the Antillean plays with the colors of gold to bestow more brilliance and glow to her jewelry. She wears colors and doesn’t really know black, on the contrary of the Parisians or the New Yorker.
The West Indian carries a multitude of RedLine on her wrist. She likes to collect them and adores mixing gold and string colors. She is often fascinated by the neon colors which wonderfully stand out on her warm, brown skin tone.

Under the Caribbean sun
Under the Caribbean sun
Shop in Harbor City

K in Hong Kong

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Hong Kong

Delusions of Grandeur

Eccentricity. Blue hair and blue shoes; sought after and detail-oriented very unique style. RedLine is very well known in HongKong where its shop is illuminating in Harbour City.
Hongkong is where luxurious French and Italian huge luxury houses reign.
Hong Kongers are very fond of the French style. They represent Parisians as the cult of elegance and style. What appeals the most to Hong Kongers are RedLine jewelry with its unique elements and symbols. Red string brings happiness and joy, carrying within it, a significant symbol.

Delusions of Grandeur
Delusions of Grandeur

RedLine in Brazil

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Brazil

The colors of the Brazilian look

Brazilians don’t have 3 bikinis… but 50! When in Paris, a Parisian owns 50 coats. She has an incomparable sex appeal and wears countless colors. She is sporty with a dream body that doesn’t go unnoticed on the beach while jogging along the coast at sunset.
The Brazilian always looks put together even with a hair done or messy hairstyle, she still looks amazing. She encapsulates the warm weather from the South, the sun, and life through her colorful nails and tanned skin.
The Brazilian wears yellow gold to highlight her skin touched by the sun of Rio and Sao Paulo. She admires emerald stone in green, yellow, orange, and electric blue. She has pep personality and she confidently shows it through her RedLine jewelry.

The colors of the Brazilian look
The colors of the Brazilian look
Viva Italia

RedLine K or the Dolce Vita in Italy

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Milan

Italian elegance

The style is inherent in Italian culture. In Rome, Milan or Florence, elegance is second nature. The Italian always got the style whatever look she goes for. She has an unparalleled charm, incredible charisma, and love for life that could not found anywhere else. And oh, certo sì! The Dolce Vita is in the heart of Italy. An attitude, a lifestyle… an art of savoring life and pleasures.

The Italian loves her diamond on red string, cherry string, and in neon red; warm, captivating, timeless, and elegant colors. She graciously plays with different diamond cuts and has a keen preference for Diva jewelry pieces in ruby, sapphire, and emerald.

Italian elegance
Italian elegance
London

The K, RedLine rock spirit

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Underground

The classic rock mix!

The Londoner approaches a completely offbeat style that fascinates us with its originality. From the grungy style to the elegance of a beige trench, the English style is distinguished by its singularity.
To ace that perfect English look, the key is to interflow classics with punk rock pieces! We play with colors, we play with elements, we simply dare.
The Londoner enjoys her freedom of doing whatever she desires to do and put whatever she feels like wearing; she is a true ode of a free-spirited woman.
She always has a thrilling rock side, perhaps because of her cultural heritage such as Queen, David Bowie, The Beatles, etc. The Londoner follows the traces of her beloved country’s historical past that she settled with RedLine Rock in black string with a diamond-paved electric guitar charm. She can also ace diamond jewelry in electric string colors.

The classic rock mix!
The classic rock mix!
The city of love

Paris, capital of creation

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Paris

Empire of style

She is natural and sophisticated at the same time. A trace of lipstick on her lips and the rest of her face lightly touched with makeup. It feels like she looks exactly as she just woke up when the sun shines. A real Parisian usually starts her day with a soothing coffee and a croissant on a balcony of Saint-Germain-des-Près. She always seems busy and loves to spend her 10 little minutes in a private gallery view saying because she has « a little bit of free time ». She looks simple but hides a well-thought style. She is funny with a nonchalant air that suits her so well. She is unique, romantic, and in love with her city. The Parisian never truly leaves Paris, as Paris will always remain engraved in her heart and shows it through her style wherever she drops her suitcases.

The Parisian likes her diamond on black and grey string; classic and timeless, sober and elegant. She associates her jewelry with all her outfits, always at the forefront of fashion.

Empire of style
Empire of style
Concrete jungle where dreams are made of...

RedLine's K in NY

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New York

Do you speak New York ?

The New Yorker is a woman that stands for herself, who wears offset style while walking her English bulldog in heels around Central Park. She has a laid-back and cool sense, she puts a pair of sneakers at night on her way back home from work after a long day spent with her designer shoes. The New Yorker sometimes strolls around Broadway and let her self carry away by a romantic musical before slipping herself to bed at night and start another morning again with a cup of Starbucks in hand.

She loves diamond on strings in black and yellow, classic but not so much, discreet but flashy. She dares with colors and dauntlessly differentiates herself from everyone.

Do you speak New York ?
Do you speak New York ?
Konichiwa RedLine !

RedLine Look in Tokyo

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Japan

The Japanese, from tenderness to eccentricity!

Extreme refinement and great finesse, noble elements and purity of lines are the keywords of Japanese fashion. Each neighborhood has its own different style. Witness the extraordinary peculiarity in the famous streets of Shibuya, opposite from the elegance and attention to detail in the streets of Shinjuku. Such a wide and varied style between minimalism and extravagance. The Japanese adores pastel colors; their soft and subtle tone sits perfectly on her porcelain skin complexion and her black ebony hair. She divulges herself through her style and she confidently inflicts her own fashion. The Japanese proudly wears her RedLine diamonds on a pastel-colored string. Mauve, Lilac, Polar, Biscuit, and Sky Blue are colors that best represents this Japanese’s style. She loves the white gold, perfect gold setting that perfectly blends with her porcelain skin.

 The Japanese, from tenderness to eccentricity!
 The Japanese, from tenderness to eccentricity!
Taipei style :)

RedLine store at 101 Taiwan

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Taiwan

The art of simplicity

French inspired and laid-back New Yorker style, the Taiwanese is fond of playing with looks like no other. Always dressed and ready, she is delicate, meticulous and very oriented to details. She travels within fashion senses and trends, divulging herself through voguish pieces and accessories of talented young designers.
The Taiwanese loves the timeless diamond in the Pure or Illusion collection on a red and yellow string. She also lets herself carried away by the string and chain jewelry. Red signifies good luck for the Taiwanese, she never leaves without her RedLine jewelry. A little anecdote, Taiwanese like to make a wish before buying their jewel.

The art of simplicity
The art of simplicity